Innovate with ice cream flavours!

Innovate with ice cream flavours!

The ice cream market is highly innovative and competitive. Manufacturers need to be aware of market trends. Consumers look for a diversity of flavour profiles including adventurous, traditional, exotic, or indulgent. ITS develops continuous market research to give its customers the best advice and to offer a broad range of natural flavourings that covers all market targets.

Although flavour is the most important selling point, the ice cream market has seen an increase in "sugar" claims, which have raised by 206% in just 2 years in EU countries and UK (source:Innova Database).
ITS has the perfect solution for sugar reduction in dairy: SweetLITE™ Super.
If you need help developing new concepts or improving recipes, contact sales@itstaste.com or tel: (+44) 01635 261920.