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ITS Business Innovation Award

ITS Business Innovation Award

Is your business the most innovative in the West Berkshire Area? Then you can enter the International Taste Solutions Business Innovation Award, which is part of the West Berkshire Business Awards 2016. Now in its forth year, the WBBA are an initiative to recognise and celebrate the often unnoticed success of our business community.  After being awarded Business of the Year and winning the Innovation Award in 2015, ITS is now sponsoring this prestigious award, and encourages every innovative business in West Berkshire to enter.

The application process alone can provide you with a valuable opportunity to properly appraise your business. Business owners have little time to assess what they are doing, the application process can often persuade you to identify your strengths, goals and weaknesses.

Winning is full of advantages, but so is being recognised as a finalist, not only on the night of the Awards Ceremony but also in the time leading up to it. The Awards generate significant amounts of publicity and being recognised as the best in your field is a tremendous boost for confidence and moral for your staff, as well as your customers and suppliers.     

Judges will look for evidence of the creative process of generating, developing and communicating good ideas and how they have progressed from innovation through evaluation to implementation.

They will also look for evidence that the innovation has produced measurable results in one or more of the following areas:

  • Enhanced productivity
  • Embracing new technologies
  • Increased sales opportunities
  • Operational efficiencies
  • Improved communications internally or externally
  • New products and services
  • Greater team collaboration and effectiveness
  • Improvements in the Customer experience
  • Capitalising on environmental friendly policies


Enter now!