One of the biggest issues with standard masking flavours is that they do a great job of masking off notes, but they also bring along their own flavour profile, often adding creaminess or sweetness.
So we’ve gone and developed two new natural masking flavours that are completely neutral in taste profile. They simply mask and bring no additional flavour.
A neutral starting point for more freedom with flavour
When you’re developing functional food or drink or supplements, having a neutral base gives you more control over where the finished flavour goes.
Our new natural bitter masking flavours can be used to soften bitter notes from ingredients such as caffeine and BCAAs, as well as characteristic notes from collagen, functional mushrooms and seaweed.
Once those notes have been reduced, you can build your chosen flavour on top.
Effective at low inclusion levels, keeping costs down
You don’t need much to make a difference.
These clever flavours can be used at super low inclusion levels, making the range a highly cost-effective way to improve the overall taste profile of a product.
That low dosage comes in very useful in functional products, where there is often already a lot going on in the formulation.
Natural masking flavours for a wide range of applications
One of the biggest advantages of the new range is its versatility.
The maskers can be used across a wide range of food, drink and nutrition applications, including:
- Beverages
- Sports nutrition
- High protein products
- Supplements
- Tablets
- Gels
- Gummies
That makes them a useful tool for developers working with functional ingredients across several different product formats.
Available in liquid and powder natural flavours
Both our liquid and powder flavour formats are easy to use, giving you the flexibility to choose the option that best suits your process and application.
Looking for a natural bitter masking flavour?
If you need a natural masking solution, make sure you request some samples to get started.
